<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:georss='http://www.georss.org/georss' xmlns:gd='http://schemas.google.com/g/2005' xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-6767951099731531633</id><updated>2011-11-27T15:33:32.854-08:00</updated><category term='How Do You Find the Perfect Business Idea?'/><title type='text'>Looking to work from home?</title><subtitle type='html'></subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6767951099731531633/posts/default?max-results=100'/><link rel='alternate' type='text/html' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>Mark Dearlove</name><uri>http://www.blogger.com/profile/13865950361183056798</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='21' src='http://4.bp.blogspot.com/_XAXC3JeHQco/TC3mmISISBI/AAAAAAAAAA8/perwiDRxYNY/S220/Me.jpg'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>4</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>100</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-6767951099731531633.post-9143412516878815190</id><published>2010-07-07T07:37:00.000-07:00</published><updated>2010-07-07T07:40:46.524-07:00</updated><title type='text'>A great little business that works perfectly!</title><content type='html'>&lt;object width="480" height="385"&gt;&lt;param name="movie" value="http://www.youtube.com/v/PPDNMz03Bwc&amp;amp;hl=en_GB&amp;amp;fs=1"&gt;&lt;/param&gt;&lt;param name="allowFullScreen" value="true"&gt;&lt;/param&gt;&lt;param name="allowscriptaccess" value="always"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/PPDNMz03Bwc&amp;amp;hl=en_GB&amp;amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="385"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6767951099731531633-9143412516878815190?l=keypointswhenlookingtoworkfromhome.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/feeds/9143412516878815190/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/2010/07/great-little-business-that-works.html#comment-form' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6767951099731531633/posts/default/9143412516878815190'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6767951099731531633/posts/default/9143412516878815190'/><link rel='alternate' type='text/html' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/2010/07/great-little-business-that-works.html' title='A great little business that works perfectly!'/><author><name>Mark Dearlove</name><uri>http://www.blogger.com/profile/13865950361183056798</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='21' src='http://4.bp.blogspot.com/_XAXC3JeHQco/TC3mmISISBI/AAAAAAAAAA8/perwiDRxYNY/S220/Me.jpg'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6767951099731531633.post-816808766309198690</id><published>2010-07-07T01:28:00.000-07:00</published><updated>2010-07-07T01:29:46.279-07:00</updated><title type='text'>Problems Working From Home - Been There Done That</title><content type='html'>&lt;div id="body"&gt; &lt;p&gt;As I say to every new person who has talked to me about problems working from  home, there can be a short list and a long list of problems. The list becomes  shorter when you start looking at a problem differently than you may have in the  past. Before I get to how you should look at a problem give me a moment to work  on your mind.&lt;/p&gt; &lt;p&gt;&lt;strong&gt;Your success will depend on&lt;/strong&gt; removing each one of the  problems you face working from home. Eventually your mind will look for a  solution to each problem first. You will start to notice your productivity goes  up. Your learning ability becomes easier.&lt;/p&gt; &lt;p&gt;Below I am going to give you a few of the most common working from home  problems. These are problems I and people I consult in working from home have  gone through. Then I will treat you to one of my worst but easily resolved  problems working at home.&lt;/p&gt; &lt;p&gt;&lt;strong&gt;The 4 Most Common Problems Working From Home&lt;/strong&gt;&lt;br /&gt;&lt;/p&gt;&lt;ol&gt; &lt;li&gt;Your friends and family interrupt you thinking that since you work from home  you can stop any time they need something. Isn't it interesting that people who  go to a job think that those of us, when working at home, can be constantly  interrupted with either small talk or resolving their problems. Remember this  point though: you are trying to make your working at home your full time job  (J.O.B) so you can spend more time having fun than working. And another reason  is spending time with your family. Be careful not to completely shut out your  family when trying to curb interruptions. &lt;strong&gt;Solution:&lt;/strong&gt; I bought an  appointment book. When someone interrupts me I would grab the appointment book  and ask them when they would like to be scheduled for an appointment. I would  tell some that when I work I charge $20 an hour. Then with a broad smile I would  ask them if they were paying by check. Finally most people realized that even  though I was working from home, I was working. The same as if I were at a job  (J.O.B.).  &lt;/li&gt;&lt;li&gt;The telephone (land line and cell phone) seems to ring only when you sit  down and get ready to work. You never realized until you starting working out of  your home that the phone rang so much. Keep in mind that when you were (or are  now) working for someone else you never hear your land line phone. At work they  probably have you turn your cell phone off. &lt;strong&gt;Solution:&lt;/strong&gt; Start  acting like you are at your J.O.B. Turn the cell phone off. With the land line  you could leave the ringer on. But definitely have caller ID. You will also  notice how many hang-ups you have (no message left) when you start ignoring the  land line phone. Stop thinking that a phone needs to be answered every time it  rings. If it is also your business phone now get a distinctive ring from the  phone company. That way you can distinguish when it is a personal or business  call.  &lt;/li&gt;&lt;li&gt;You find that one of your biggest problems working from home is you have  trouble focusing on what you need to do. You start feeling you were more  productive at your J.O.B. &lt;strong&gt;Solution:&lt;/strong&gt; Start acting like you are  at your job. The tough part is you are your own boss. You are accountable for  everything you do. You could role play being both a worker and a boss at the  same time. Just ask yourself if you were your boss would you fire you?  Hopefully, if you are not being productive, the answer would be yes. Here's  another point. Would you even pay a worker who was not productive? Remember, you  are working at home to provide yourself with a bigger income than you would ever  get at any J.O.B.  &lt;/li&gt;&lt;li&gt;Everyone you know wants to give you their opinion about your working at  home. The reasons for most of these &lt;strong&gt;unsolicited opinions&lt;/strong&gt; will  vary. For instance some people truly believe they genuinely care about your  welfare. Others are jealousy that they have not taken the same initiative you  have. You could even be getting an opinion from a broker than you are friend or  relative. And this is like getting advice from a furnace repairman on how the  chemical make up of Haley's comet effects the Earth's rotation. (Okay I do know  a furnace repairman that knows more about Haley's comet they I do.)  &lt;strong&gt;Solution:&lt;/strong&gt; Here is one of my favorite solutions to unsolicited  advice. Start acting like you didn't hear the comment that someone made about  your working at home. You could even look at them in a hazy sort of I "didn't  hear you" look. You can apologize for looking at them like that way. My favorite  apology is "I am sorry I didn't hear you. I was thinking about how great it is  to be working from home and soon my J.O.B. will be a thing of the past. Those 2  sentences worked 99 percent of the time. You will have that 1 percent that just  don't give up giving you "their advice" or opinion. &lt;/li&gt;&lt;/ol&gt;&lt;br /&gt;&lt;strong&gt;My All  Time Personal Favorite When It Comes to Having Problems Working From  Home&lt;/strong&gt; &lt;p&gt;&lt;/p&gt; &lt;p&gt;I remember starting a new online business. Before I continue I have to tell  you about my sleeping habits before I started this new business. I would go to  bed between 11:00 PM and midnight. I would wake up a 7:00 AM to be ready to  drive my youngest daughter to school. I would always wake up refreshed and ready  to start the day.&lt;/p&gt; &lt;p&gt;Now back to the new business adventurer. After 2 weeks of beginning this new  business I was going to sleep feeling fine. But upon waking up, I would have  this nervous feeling in the pit of my stomach. And of course those haunting  thoughts that nothing was going to work out the way I wanted.&lt;/p&gt; &lt;p&gt;This morning wake up turmoil went on for at least 2 weeks. It seemed that no  matter what time I went to bed I would suddenly wake up around 6:00 AM. I would  just lay there tossing and turning until 7:00 AM.&lt;/p&gt; &lt;p&gt;Suddenly, as if a bolt of lightning hit me, I thought of a solution. What if  I woke up at 6:00 AM and instead of tossing and turning I got right up and went  to work.&lt;/p&gt; &lt;p&gt;Well, that did the trick. Since I went right to work my day seemed longer. I  concentrated on what I needed to do, not what I thought I needed to worry about.  Something else occurred. I actually started considering what I was working on  something I truly and happily wanted to do. All of a sudden what I was doing  didn't feel like work any more. I was happier and even became 105 percent  confident that the new business would be better than what I expected.&lt;/p&gt; &lt;p&gt;Guess what happened. The new business was a success within 6 weeks of  starting it. Also, since that day, every Monday through Friday I now get up at  6:00 AM not 7:00AM.&lt;/p&gt; &lt;p&gt;&lt;strong&gt;Conclusion&lt;/strong&gt;&lt;/p&gt; &lt;p&gt;Start looking at the problems you face working from home differently. Each  time you face a problem just have your mind think "there must be a solution".  Stated another way, "behind every problem there is a solution". If you start  looking for a solution immediately you will spend less unproductive time  worrying about what you think is a problem.&lt;/p&gt; &lt;p&gt;My motto today is: "All those problems working from home have a whole bunch  of solutions just waiting for me to discover."&lt;/p&gt;&lt;/div&gt; &lt;div sizcache="2" sizset="84"&gt; &lt;table border="0" cellspacing="0" cellpadding="0" sizcache="2" sizset="84"&gt; &lt;tbody sizcache="2" sizset="84"&gt; &lt;tr sizcache="2" sizset="84"&gt; &lt;td valign="top" sizcache="2" sizset="84"&gt; &lt;div id="sig" class="sig"&gt; &lt;p&gt;After 10 years of doing business on the internet David Main has recently set  up a new website for helping people properly learn how to deal with problems  working from home [http://www.reviewsworkathome.com] and be successful at it. He  also helps anyone who is looking to avoid or stop the financial pitfalls that  prevent many people from becoming successful. David offers a free 7 day email  course to help you get started or stop the frustration you have been having. It  takes more than just spending money. It starts with the proper mindset and  proper business approach to be successful.&lt;/p&gt;&lt;/div&gt; &lt;p style="MARGIN-BOTTOM: 1em" sizcache="2" sizset="84"&gt;Article Source: &lt;a href="http://ezinearticles.com/?expert=Dave_Main"&gt;http://EzineArticles.com/?expert=Dave_Main &lt;/a&gt;&lt;/p&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6767951099731531633-816808766309198690?l=keypointswhenlookingtoworkfromhome.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/feeds/816808766309198690/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/2010/07/problems-working-from-home-been-there.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6767951099731531633/posts/default/816808766309198690'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6767951099731531633/posts/default/816808766309198690'/><link rel='alternate' type='text/html' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/2010/07/problems-working-from-home-been-there.html' title='Problems Working From Home - Been There Done That'/><author><name>Mark Dearlove</name><uri>http://www.blogger.com/profile/13865950361183056798</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='21' src='http://4.bp.blogspot.com/_XAXC3JeHQco/TC3mmISISBI/AAAAAAAAAA8/perwiDRxYNY/S220/Me.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6767951099731531633.post-3156192445941122019</id><published>2010-07-05T02:09:00.000-07:00</published><updated>2010-07-05T02:11:11.254-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='How Do You Find the Perfect Business Idea?'/><title type='text'>How Do You Find the Perfect Business Idea?</title><content type='html'>&lt;p&gt;The answer to this question is that the perfect idea probably doesn't exist.  Your aim should be to choose an idea that is practical and workable, given your  skills and experience, and your long-term goals. It should also be an idea that  fires your enthusiasm and something that you can really believe in!&lt;/p&gt; &lt;p&gt;Some new business people find it hard to settle on a single business idea  because they are worried about missing out on new opportunities or narrowing  their options too early on. But remember, even when you have started your  business, it is possible to add new services or products, or even to begin a  second or third business. You and your businesses will continue to grow and  develop - so in selecting your first business idea you are not saying 'no' to  other opportunities. However, to give your first business idea a really strong  start you might need to put other ideas on hold for a while!&lt;/p&gt; &lt;p&gt;&lt;i&gt;Inspiration for your new business may come from: &lt;/i&gt;&lt;/p&gt; &lt;p&gt; &lt;/p&gt;&lt;ul&gt; &lt;li&gt;inventing something new - some people are naturally good at finding original  solutions to problems. Others come up with completely new ideas based on new  technology or other developments. Sometimes people are driven to invent a  solution when they are faced with a problem in their own life and realise there  is no solution... yet.  &lt;/li&gt;&lt;li&gt;copying someone else's idea - this can be a great starting point. If an idea  is working for one business there's a good chance it could work for yours too.  However, this one needs to be handled with care. If the marketplace is already  overcrowded, you will need to offer something really special to earn your share  of customers. &lt;/li&gt;&lt;/ul&gt;&lt;br /&gt;&lt;blockquote&gt;"Sandra was considering opening her own hairdressing salon - other  hairdressing businesses in her small town seemed to be doing very well, and she  was an experience stylist with several years professional experience under her  belt. However, once she began researching her market, she realised that there  were six salons in a small town of perhaps 15,000 people. It also became clear  to her that although a couple of the salons were doing very well, two of the  others were really struggling. This was an overcrowded and highly competitive  market. If she wanted to open her salon in her home town Sandra needed to decide  how her business would be different. How would she stand out from the rest and  attract customers?"&lt;/blockquote&gt; &lt;p&gt;&lt;/p&gt; &lt;p&gt; &lt;/p&gt;&lt;ul&gt; &lt;li&gt;spotting a gap in the market - this often happens by accident. Perhaps you  look everywhere for something you need, only to realise that no one in your area  is providing it.  &lt;/li&gt;&lt;li&gt;developing your own skills and interests - building on your own areas of  expertise can be a great starting point, not least because you probably already  understand the market and the needs of your potential customers quite well. Many  people dream of earning a living doing something they love, and there is no  reason why they shouldn't achieve this goal, given careful planning and hard  work. &lt;/li&gt;&lt;/ul&gt;&lt;br /&gt;&lt;blockquote&gt;"Graham was a keen fly fisherman. He decided to start a business  running fishing holidays to Iceland, a place he had visited several times  himself, and where he had several useful contacts. The business was highly  success and with three years he had expanded his fishing holiday business to  cover Canada, Russia and Norway as well. &lt;p&gt;&lt;/p&gt; &lt;p&gt;Graham's business catered to a small, specialised market. This is sometimes  called &lt;b&gt;niche marketing.&lt;/b&gt;"&lt;/p&gt;&lt;/blockquote&gt; &lt;p&gt;&lt;/p&gt; &lt;p&gt;Business ideas may be found in the most unexpected places or in everyday  situations. Ideas don't need to be wildly inventive or original to succeed:&lt;/p&gt; &lt;p&gt; &lt;/p&gt;&lt;blockquote&gt;"Often the simplest and most obvious ideas are the best. When I  first started out, I picked up a yellow pages and flicked through to find out  what everyone else was doing. I reasoned that if they were already doing it,  that proved there was at least a market for it!" &lt;p&gt;&lt;/p&gt; &lt;p&gt;Charlie Stevenson.&lt;/p&gt;&lt;/blockquote&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6767951099731531633-3156192445941122019?l=keypointswhenlookingtoworkfromhome.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/feeds/3156192445941122019/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/2010/07/how-do-you-find-perfect-business-idea.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6767951099731531633/posts/default/3156192445941122019'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6767951099731531633/posts/default/3156192445941122019'/><link rel='alternate' type='text/html' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/2010/07/how-do-you-find-perfect-business-idea.html' title='How Do You Find the Perfect Business Idea?'/><author><name>Mark Dearlove</name><uri>http://www.blogger.com/profile/13865950361183056798</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='21' src='http://4.bp.blogspot.com/_XAXC3JeHQco/TC3mmISISBI/AAAAAAAAAA8/perwiDRxYNY/S220/Me.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6767951099731531633.post-3216226571066846296</id><published>2010-07-02T06:38:00.001-07:00</published><updated>2010-07-02T06:46:45.788-07:00</updated><title type='text'>Six Behaviours of Winners in a Downturn</title><content type='html'>&lt;div&gt;Behaviour 1:&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span"  style=" ;font-size:x-large;"&gt;Be in Control&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;In the current climate you may feel that you and your business are at the mercy of&lt;/div&gt;&lt;div&gt;forces beyond your control. Many owner managers will feel paralysed by a sense&lt;/div&gt;&lt;div&gt;of helplessness and simply wait for the hand that fate deals them. Winners take&lt;/div&gt;&lt;div&gt;control of their own destiny and create the future they want for their businesses&lt;/div&gt;&lt;div&gt;and themselves.&lt;/div&gt;&lt;div&gt;There is little any of us can do about the macroeconomic climate, nevertheless as&lt;/div&gt;&lt;div&gt;an owner manager you can continue to control what you do in your business.&lt;/div&gt;&lt;div&gt;You can still have inspiring vision and communicate it to your people; you can still&lt;/div&gt;&lt;div&gt;be proud and confident about what makes your business great; you can continue&lt;/div&gt;&lt;div&gt;to be strong and rigorous in managing your business; you can still make plans and&lt;/div&gt;&lt;div&gt;invest wisely. And most importantly you can continue to grasp opportunities that&lt;/div&gt;&lt;div&gt;others are too timid to spot.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Behaviour 2: &lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span"  style="font-size:x-large;"&gt;Be Confident&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;In the current climate it is tough to focus on the future and you may feel that you&lt;/div&gt;&lt;div&gt;are just existing week by week. Of course a short term agenda can be dispiriting,&lt;/div&gt;&lt;div&gt;both for you and for other people in your business. And at some point in the not&lt;/div&gt;&lt;div&gt;too distant future there will be an upturn. Winners continue to have confidence&lt;/div&gt;&lt;div&gt;in a clear and compelling vision of the future. It is important to look beyond the&lt;/div&gt;&lt;div&gt;short term and have a confident and clear view of the medium to longer term.&lt;/div&gt;&lt;div&gt;Stay confident about what makes your business great; stay confident about your&lt;/div&gt;&lt;div&gt;passion for your business; stay confident about the future you will create for your&lt;/div&gt;&lt;div&gt;business and yourself. Communicate that vision in a way which inspires other&lt;/div&gt;&lt;div&gt;people to help you bring it about. This confidence will spread to other people in&lt;/div&gt;&lt;div&gt;your business, to your customers and to your suppliers. And the effect will be&lt;/div&gt;&lt;div&gt;dramatic.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Behaviour 3: &lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span"  style="font-size:x-large;"&gt;Be Distinctive&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;In tough economic times some owner managers will scrap and scrabble for any&lt;/div&gt;&lt;div&gt;business they can get their hands on, just to stay in the game. The danger of this&lt;/div&gt;&lt;div&gt;is that you lose sight of the distinctive benefits that your product or service&lt;/div&gt;&lt;div&gt;delivers to your customers. And you can end up being treated like a commodity&lt;/div&gt;&lt;div&gt;and coming under severe price pressure. Winners clearly articulate the distinctive&lt;/div&gt;&lt;div&gt;benefits they bring to their customers. Ensure that what you offer is distinctive,&lt;/div&gt;&lt;div&gt;and that your customers are prepared to pay for that distinctiveness. Hold fast to&lt;/div&gt;&lt;div&gt;your distinctiveness and articulate it at every opportunity. If you lose it, your&lt;/div&gt;&lt;div&gt;offering will be treated like a commodity and you will come under price pressure.&lt;/div&gt;&lt;div&gt;And if you succumb to that pressure and reduce your prices, you are actually&lt;/div&gt;&lt;div&gt;giving away profit and it is very difficult to make up for that lost profit in increased&lt;/div&gt;&lt;div&gt;sales. In fact, if you are clear about your distinctive benefits then you are&lt;/div&gt;&lt;div&gt;probably better off increasing prices rather than reducing them. Even if that&lt;/div&gt;&lt;div&gt;means losing some of your customers. They are probably the customers that&lt;/div&gt;&lt;div&gt;don’t really value your distinctiveness at all and it may well even be costing you&lt;/div&gt;&lt;div&gt;money to service them.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Behaviour 4: &lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span"  style="font-size:x-large;"&gt;Be Strong&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span"  style="font-size:x-large;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;The current climate means that now, more than ever, you need to be absolutely&lt;/div&gt;&lt;div&gt;rigorous in managing your business – that means focusing on the things that really&lt;/div&gt;&lt;div&gt;matter; managing cash with a religious fervour, challenging costs and waste at&lt;/div&gt;&lt;div&gt;every opportunity. Make immediate bottom line improvements by driving down&lt;/div&gt;&lt;div&gt;debtor days, insisting sales staff adhere to a tight pricing policy, negotiating&lt;/div&gt;&lt;div&gt;discounts with suppliers, reducing fixed costs and shedding unprofitable&lt;/div&gt;&lt;div&gt;customers. You will need a plan robust enough to survive variances and you will&lt;/div&gt;&lt;div&gt;need indicators that act as early warning signals and tell you at a glance how the&lt;/div&gt;&lt;div&gt;business is fairing.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Behaviour 5: &lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span"  style="font-size:x-large;"&gt;Be Wise&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;In tough economic times, some owner managers will simply hunker down and&lt;/div&gt;&lt;div&gt;stop all investment. While this preserves cash in the short term, it restricts the&lt;/div&gt;&lt;div&gt;ability to grasp the upside of the downturn and is demotivating for everyone. For&lt;/div&gt;&lt;div&gt;the other owner managers who take big risks in an attempt to drive sales, winners&lt;/div&gt;&lt;div&gt;continue to make wise investments for the future. In order to do this, you need a&lt;/div&gt;&lt;div&gt;clear plan of the future you want to create for your business and for yourself and&lt;/div&gt;&lt;div&gt;you will then need the realism to differentiate between those investments which&lt;/div&gt;&lt;div&gt;are truly crucial to bringing that future about and those which actually do not&lt;/div&gt;&lt;div&gt;need to be made. In particular, before moving into new markets and launching&lt;/div&gt;&lt;div&gt;new products, consider whether you have fully exploited your existing niches.&lt;/div&gt;&lt;div&gt;Sticking to the knitting, or in other words selling more of your existing products&lt;/div&gt;&lt;div&gt;and services to your existing customers and people just like them, is far more&lt;/div&gt;&lt;div&gt;profitable and far less risky than diversification.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Behaviour 6: &lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span"  style="font-size:x-large;"&gt;Be Ready&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span"  style="font-size:x-large;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;Tough economic times are also times of great turmoil and great change and&lt;/div&gt;&lt;div&gt;change creates opportunities. Winners are always ready to grasp the&lt;/div&gt;&lt;div&gt;opportunities brought about by change.&lt;/div&gt;&lt;div&gt;The economic downturn might be threatening the very survival of some of our&lt;/div&gt;&lt;div&gt;companies, but for more robust businesses it presents an opportunity to redefine&lt;/div&gt;&lt;div&gt;their sector and their position within that sector. That means really&lt;/div&gt;&lt;div&gt;understanding your market and keeping a keen eye on your competitors. You&lt;/div&gt;&lt;div&gt;may find that you have access to markets, potential customers, premises and&lt;/div&gt;&lt;div&gt;people who in better times might not be so readily available to you. From weaker&lt;/div&gt;&lt;div&gt;competitors you may be able to acquire customers, key staff or other resources.&lt;/div&gt;&lt;div&gt;You may even find yourself in a position to acquire some of your competitor’s&lt;/div&gt;&lt;div&gt;businesses. In all cases you need to be ready to seize opportunities to grasp the&lt;/div&gt;&lt;div&gt;upside of the downturn.&lt;/div&gt;&lt;div&gt;Challenging times are the true test of great leadership. Now if the time for owner&lt;/div&gt;&lt;div&gt;managers to show the vision, determination, resilience and courage of the great&lt;/div&gt;&lt;div&gt;leader. Take control of your own destiny, be confident, be distinctive, be strong,&lt;/div&gt;&lt;div&gt;be wise and be ready to seize the upturn of the downturn. Create a different and&lt;/div&gt;&lt;div&gt;better future for your business and for you. And be a winner.&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6767951099731531633-3216226571066846296?l=keypointswhenlookingtoworkfromhome.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/feeds/3216226571066846296/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/2010/07/six-behaviours-of-winners-in-downturn.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6767951099731531633/posts/default/3216226571066846296'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6767951099731531633/posts/default/3216226571066846296'/><link rel='alternate' type='text/html' href='http://keypointswhenlookingtoworkfromhome.blogspot.com/2010/07/six-behaviours-of-winners-in-downturn.html' title='Six Behaviours of Winners in a Downturn'/><author><name>Mark Dearlove</name><uri>http://www.blogger.com/profile/13865950361183056798</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='32' height='21' src='http://4.bp.blogspot.com/_XAXC3JeHQco/TC3mmISISBI/AAAAAAAAAA8/perwiDRxYNY/S220/Me.jpg'/></author><thr:total>0</thr:total></entry></feed>
